Gucci is an Italian luxury fashion brand that was founded in Florence, Italy, in 1921 by Guccio Gucci. The brand is renowned for its high-end fashion and accessories, including clothing, handbags, shoes, and accessories. Gucci is known for its distinctive and often iconic designs, which frequently feature the brand's signature double G logo and other distinctive motifs. Over the years, Gucci has become one of the most recognized and influential luxury fashion brands in the world. It has a rich history of craftsmanship and innovation, and its products are often associated with luxury, elegance, and sophistication.